Visa Considers Extending ‘War on Cash’ Business Incentives Outside US

Visa is hoping to extend its “war on cash” agenda to businesses in the U.K. after announcing new incentives for U.S. businesses to go cashless. From a report: The payment technology company revealed on Wednesday that it was launching a “cashless challenge” which would see 50 U.S. businesses receive $10,000 each to help them convert to a cashless payment model. It is now aiming to roll the model out to the U.K., though is yet to set a timeframe for the launch, a Visa spokesperson confirmed to CNBC Friday. Under the scheme, businesses in the U.S. are invited to submit plans outlining what going cashless might mean for them, their employees and their customers. Recipients of the award will then be required to use the lump sum to upgrade their point-of-sale systems so they are completely cashless. Any remaining money can be put towards marketing, the company said. “We’re declaring a war on cash,” Andy Gerlt, a spokesman for Visa, said in the announcement Wednesday.


Share on Google+

Read more of this story at Slashdot.

Clip to Evernote

Leave a Reply

Your email address will not be published. Required fields are marked *