Push Notifications From Popular Apps Are Becoming Increasingly Useless And Annoying

David Pierce, writing for Wired: Push notifications are ruining my life. Yours too, I bet. Download more than a few apps and the notifications become a non-stop, cacophonous waterfall of nonsense. Here’s just part of an afternoon on my phone:
“Hi David! We found new Crown jewels and Bottle caps Pins for you!”
“Everyone’s talking about Bill Nye’s new book, Everything All at Once. Read a free sample.”
“Alex just posted for the first time in a while.”
I get notifications when an acquaintance comments on a stranger’s Facebook posts, when shows I don’t care about come to Netflix, and every single day at 6 PM when the crossword puzzle becomes available. Recently, I got a buzz from my close personal friends at Yelp. “We found a hot new business for you,” it said. I opened the notification, on the off chance that Yelp had finally found the hot new business I’ve been waiting for. It did not. So I closed Yelp, stared into space for a second, and then opened Instagram. Productivity over. Over the last few years, there’s been an increasingly loud call for a re-evaluation of the relationship between humans and smartphones. For all the good that phones do, their grip on our eyes, ears, and thoughts creates real and serious problems. “I know when I take [technology] away from my kids what happens,” Tony Fadell, a former senior VP at Apple who helped invent both the iPod and the iPhone, said in a recent interview. “They literally feel like you’re tearing a piece of their person away from them. They get emotional about it, very emotional. They go through withdrawal for two to three days.” Smartphones aren’t the problem. It’s all the buzzing and dinging, endlessly calling for your attention.


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